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Our Story 

Having suffered a nervous breakdown while working in the corporate world, Jeff  rediscovered his passion for running and walking. The simple act of being outside and taking exercise was both a release, and uplifting. It became clear to him that there is often too much focus on how much you should walk or run, as well as when and how you should do it. If you simply recognise the fact any exercise is good, it takes away the pressure and you can just enjoy the experience. This is why in 2021, along with his brother Steve, they created Every Run Counts Ltd – to provide an alternative means of reward and motivation.

We are now a small team of fun-loving people who want to reach out to those of you who are physically active or aspire to become fitter in order to improve your physical and mental well-being. In our 1st year we made donations totalling over £70000. With £50000 donated to our 4 partner charities and over £20000 to our members own charity fundraising pages. 

Our new fun initiative, 80 Days Global, presents a dynamic solution that not only invigorates charitable giving but also promises to capture your imagination and inspire you to improve your overall fitness and mental wellbeing, whilst building community through the power of exercise.

Join us on our mission to improve everyone’s physical and emotional well-being!


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Core Values


Community is a foundational value for 80 Days Global, embodying our commitment to fostering a sense of belonging and collaboration. It's a guiding principle that shapes our culture, interactions, and the positive impact we aim to make in the world.

Healthy body, healthy mind

Central to 80 Days Global is our core value that emphasises health as an enjoyable and communal experience. Picture transforming your daily walks into a virtual circumnavigation of the globe, simultaneously enhancing both physical and mental well-being. This principle guides us to redefine the way individuals approach health, making it a delightful and shared endeavour.

Supporting charitable causes 

At the core of 80 Days Global is our commitment to supporting charitable causes. We extend our focus beyond personal well-being, transforming our platform into a powerful tool that empowers teams to make a tangible impact through fundraising initiatives. 

This core value underscores our belief in the strength of collaborative efforts to create meaningful change in the world.

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